Designing Nations

Winter Semester 2014/15

What determines the (visual) identity of states and communities? Different colors and designs of national flags? Different currencies? Specific signage systems? The uniforms and symbols of the state and its executive organs? Are there specific color codes, certain types of local lettering or other typographic elements embedded in national traditions? In this semester, we examined these questions to develop a better understanding of what nation branding is–and what it could be.

Designing Nations
Designing Nations
Designing Nations
Designing Nations